Thinking About Buying a Franchise? Here’s My Honest Take as a Business Owner

Why buy a franchise

Over the years, I’ve set up a handful of businesses from scratch—and let me tell you, it’s no small feat. But buying a franchise? That’s a different game altogether—and it comes with some major advantages.

✅ You Skip a Lot of the Groundwork

One of the biggest perks of buying a franchise is that much of the hard, mundane setup work is already done. You can quite literally “turn the key” and start trading. Yes, it costs money, and yes, you’ll need to go through training, but you’re starting miles ahead of where you’d be if you were building from zero.

✅ Training Can Be a Game Changer

Now, personally, I’m not someone who loves training—I’m more of a learn-as-you-go entrepreneur. But I’ve been through some exceptional training delivered by large corporations, and when it’s done well, it can be incredibly powerful.

So ask:

• How is the franchise training delivered?

• Who delivers it?

• Is it self-paced or live?

• Are there any reviews or testimonials?

✅ Make Sure the Role Fits You

Once you’re up and running, you’ll likely be responsible for key areas of the business—whether that’s sales, delivery, operations, or marketing. Ask yourself honestly: Do I enjoy these things? Can I see myself doing this daily? Fit matters more than anything else.

✅ Marketing – The Elephant in the Room

From experience—and I’ve been helping small businesses with marketing for over 8 years—around 80% of business owners struggle with marketing. So if you’re considering a franchise, you must ask:

• Do they provide leads?

• Do they have proven marketing systems?

• Will you get help, or be expected to do it all yourself?

If not, you’ll need a marketing budget and a simple strategy to keep the business in front of potential customers.

My golden rule?

Consistently showcase what your business does.

If you’re doing good work, let people see it—on your website, on your social media, and in your conversations.

✅ About Leads…

Leads are tricky. Even the best leads can fall flat if they’re not handled properly. And sometimes a warm referral still doesn’t convert. Ultimately, the most reliable leads come from the ones you generate yourself—through visibility, consistency, and reputation. Consider in your plan a lead generation process to always seek new customers.

So, Why Buy a Franchise?

• 🚀 Faster launch – everything’s ready to go

• 🎓 Training and support when you need it

• 🧰 Systems in place to help you operate smoothly

• 💬 Ongoing help when things go wrong

• 💰 Resale potential—you can build and sell your franchise

It’s not for everyone, and it’s not a shortcut to success—but if you’re dedicated, focused, and realistic about the work involved, franchising can be one of the best decisions you make.

If you’d like to chat or book a free mentor call, we offer this through Franchise Now—we’re here to support you on your journey.

Wishing you every success in your business adventure. These could be the best years of your life.